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Big Data Analytics: What Is It, And Why Is It So Important?

With each passing day, more and more data is produced around the world. According to Forbes, in 2020, each person is expected to obtain...

5 Keys That Make Big Data The Perfect Ally For The Retail Sector

Technology plays a fundamental role in the development of the retail sector, especially when it comes to turning the purchase process into an experience...

Big Data Marketing Strategy: What It Is, Uses And Challenges

Big Data marketing is a new tool in which two elements come together: on the one hand, the management of current information flows, which...

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